Lang Pharma Nutrition owns three consumer nutrition food brands, each with its own audience, positioning and voice. KW Marketing Studio supported the portfolio with a coordinated digital marketing approach designed to grow awareness, strengthen owned audiences and create more consistent systems for email, partnerships and audience acquisition without losing the individual identity of each brand.

We managed digital marketing across all three product lines, developing channel and audience plans tailored to each brand while keeping the work aligned with broader business goals. In Klaviyo, we led email campaigns from planning through execution, including segmentation, promotional scheduling, campaign development and performance analysis. Open rates, click-through rates, subscriber behavior and campaign results were regularly reviewed to refine messaging and improve future performance.

To support list growth, we developed targeted lead-generation initiatives based on consumer interests and wellness needs, including an educational gut-health guide designed to attract qualified prospects and move new subscribers into the brands’ email ecosystem.

KW Marketing Studio also managed influencer outreach and partnership development across the portfolio, researching relevant creators, coordinating product seeding and building ongoing relationships with partners. These efforts supported authentic product exposure, third-party recommendations and new collaboration opportunities while also contributing to broader PR and brand-awareness initiatives within the health and wellness space.